Logo / Identity Design / Environment Graphics
School building concept with environment graphics and logo applied.
Ripples in the Thames water and mud banks.
Local parks and green belt areas.
The industrial landscape along the Thames and local areas.
Local agricultural heritage and wheat fields.
Forming a shield from the graphic elements creates a symbol that communicates a traditional school badge whilst remaining contemporary.
Square version of the logo.
School house tie colours, in line with 4 identity colours.
Single colour thread embroidered logo.
Using the graphic elements as a patten we can extend the brand identity across various visual touchpoints in creative ways.
The logo is constructed in a precise way, all measurements are based on the negative space between the elements of the shield symbol which is referred to as ‘x’.